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Rugby Australia Launches Next Gen XVs Program to Bolster Women's Pathway
1+ day, 14+ hour ago (356+ words) Rugby Australia has announced an investment in the women's high-performance ecosystem, headlined by the launch of the Next Gen XVs program and the introduction of direct High Performance Player Agreements for emerging talent. Supported by the Australian Rugby Foundation (ARF),…...
Source Media Group Launches 'Source Golf' You Tube Network to Capture Gen Z and Millennial Markets
1+ day, 15+ hour ago (226+ words) Source Media Group has officially announced the launch of Source Golf, a premium, year-round You Tube-based network designed to unify the fragmented digital golf landscape. Positioning itself as the "daily golf network" for the streaming era, Source Golf aggregates the…...
Drink Wise and Mark Ricciuto Launch 'Always Respect' Campaign for Gather Round 2026
1+ day, 16+ hour ago (305+ words) Drink Wise has partnered with Australian football legend, Mark Ricciuto, and the South Australian Government to promote a message of moderation and respect. The "Always respect, always Drink Wise" campaign aims to ensure the influx of thousands of interstate and…...
Budweiser Celebrates 40 Years with FIFA via Global "Budstalgia" Campaign
1+ day, 17+ hour ago (316+ words) Budweiser has launched a global platform to commemorate its 40th anniversary as the Official Beer Sponsor of the FIFA World Cup. The campaign, titled "Budstalgia," leverages four decades of football history to build momentum for the upcoming FIFA World Cup 2026, which…...
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1+ day, 16+ hour ago (13+ words) Qantas Named Official Airline Partner for Historic 2026 NFL Melbourne Game'Ministry of Sport...
Melbourne Victory and Committee for Melbourne Announce Strategic Alliance
1+ day, 17+ hour ago (287+ words) Melbourne Victory and the Committee for Melbourne have reaffirmed a high-level partnership designed to integrate Victoria's business and sporting sectors. Operating under the Victorian Chamber of Commerce and Industry (VCCI) umbrella, the alliance aims to solidify Melbourne's status as Australia's commercial…...
Whoop Secures Landmark Partnership with Paris Saint-Germain Following $10. 1 Billion Valuation
2+ day, 12+ hour ago (297+ words) Wearable technology giant Whoop has announced a transformative multi-year partnership with Paris Saint-Germain (PSG), marking the company's most significant move into elite European football to date. The deal, which runs through 2029, names Whoop the Official Health & Fitness Wearable and a…...
Australia to Tour Zimbabwe for Pivotal ODI Series Ahead of 2027 World Cup
2+ day, 12+ hour ago (337+ words) Cricket Australia has confirmed a three-match One Day International (ODI) tour of Zimbabwe this September, marking a critical preparation phase for the 2027 ICC Men's Cricket World Cup. All three fixtures will be held at the Harare Sports Club, providing the…...
Melbourne to Host 2026 Marie Little Shield at Narrandjeri Stadium
2+ day, 14+ hour ago (267+ words) Netball Australia has announced that Melbourne will play host to the 2026 Marie Little Shield, with the national tournament scheduled to take place at Thornbury's Narrandjeri Stadium from 46 September 2026. Delivered in partnership with Visit Victoria, the event marks a significant milestone…...
Ford Australia Named Official Auto Partner of Surfing Australia
2+ day, 15+ hour ago (328+ words) Surfing Australia has announced a landmark multi-year partnership with Ford Australia, naming the automotive giant as the Official Auto Partner and Major Partner of the organisation. The collaboration spans the entire surfing ecosystem, from grassroots boardrider clubs to elite high-performance…...
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