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Dances with Films returns with 279 films including Yale, Tender, Stan Lee and Mort
1+ day, 4+ hour ago (265+ words) Dances With Films is once again proving why it remains one of the country's most important launchpads for independent cinema. The 29th annual edition of the Los Angeles-based festival will return June 18 through June 28 at the TCL Chinese Theatres in Ovation…...
How fear is killing Late Night TV
2+ day, 6+ hour ago (1042+ words) The cancellation of The Late Show with Stephen Colbert is being framed by many as a simple consequence of changing media habits. Americans no longer gather around network television at 10: 30 p. m. the way they once did. Tik Tok has shortened attention spans....
Jimmy Dean saddles up for Gen Z-focused refresh
2+ day, 9+ hour ago (219+ words) The new Jimmy Dean campaign, titled "Cowboy in the City," debuted at Stagecoach. This massive California country music festival drew more than 85, 000 attendees and served as the launchpad for the refreshed brand identity. As the festival's official breakfast partner, Jimmy…...
GALE expands global footprint with London hub
2+ day, 9+ hour ago (312+ words) GALE is officially deepening its global footprint with the launch of a dedicated London hub inside Stagwell's U. K. offices, marking a major step in the agency's continued expansion across Europe, the Middle East, and Africa. The move formalizes GALE's growing presence…...
Porsche turns 75 Years of racing history into cinematic legacy
2+ day, 10+ hour ago (421+ words) Porsche is celebrating 75 years of motorsports history with a new global campaign from its recently appointed AOR, Lola USA, that transforms the automaker's iconic racing poster art into immersive cinematic worlds. Titled "75 Years of Racing History," the campaign marks the…...
Goodbye to the Joy Machine: Stephen Colbert signs off
2+ day, 11+ hour ago (12+ words) Reel 360 News...
Engine launches brand campaign for Engine X Corporate Card
3+ day, 4+ hour ago (325+ words) Engine is stepping beyond travel booking and into the corporate payments space with the launch of its first major brand campaign for Engine X, the company's new corporate card designed specifically for small and mid-sized businesses. Directed by acclaimed duo…...
Gifted Youth signs comedy director Carlyn Hudson
3+ day, 3+ hour ago (268+ words) Gifted Youth has signed comedy director Carlyn Hudson for U. S. commercial representation, adding the filmmaker behind campaigns for Tinder, JIF, e. l. f. , Nike, Google, Amazon, and Jack in the Box to its growing roster. Hudson has built a reputation for blending cinematic storytelling…...
Penske turns rental site into Indy 500 fantasy
3+ day, 7+ hour ago (272+ words) Most people visiting a Penske truck rental site are probably looking for a moving van. This week, they found an INDYCAR instead. In a clever new campaign called "Rev Up Your Rental," Penske transformed its own website into an Easter…...
Special U. S. goes nuts rebranding Peanuts
3+ day, 5+ hour ago (426+ words) The National Peanut Board is giving one of America's most familiar foods a full-scale brand rethink. With the launch of its new national platform, "It's Not Nuts. It's Peanuts. ," the organization is attempting to reposition peanuts not simply as a…...