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Columbia made hikers walk miles through the Peak District to earn a "rave in a cave
2+ hour, 38+ min ago (324+ words) By James Herring on Monday, May 25, 2026 Columbia's annual Hike Fest sent hundreds of music fans deep into the Peak District for what the brand is billing as the "UK's most remote gig' " a cave rave headlined by London electronic producer…...
Kim Kardashian, Travis Scott, Ronaldo " Nike's World Cup squad revealed
1+ day, 13+ hour ago (345+ words) By James Herring on Saturday, May 23, 2026 Categories: FIFA World Cup 2026, Sport Nike has revealed the global cast who will feature in its FIFA World Cup 2026 marketing " and the list tells you almost everything about how the sportswear brand plans to…...
Aldi parade topiary caterpillar at Chelsea Flower Show
3+ day, 17+ hour ago (308+ words) By Staff on Thursday, May 21, 2026 Categories: Food & Drink, PR Aldi has sent its giant topiary Cuthbert to the gates of the RHS Chelsea Flower Show, arriving in a flower crown and yellow wellies. The 8ft tall, 12ft long topiary " a sculpted homage…...
Mc Donald's used an office photocopier to shoot their latest campaign
4+ day, 2+ hour ago (287+ words) By James Herring on Wednesday, May 20, 2026 Categories: Advertising, Food & Drink Created by TBWA\Paris and directed by Elias Levy, the Office Delivery campaign placed Mc Donald's products directly onto a scanner's glass, scanned them, and sent the resulting images straight…...
Why this insurance ad campaign is a complete and utter disaster
4+ day, 2+ hour ago (1274+ words) By James Herring on Thursday, May 21, 2026 Categories: Financial, Hall Of Fame There's a poster somewhere in the UK that looks like it was put up by someone having a very bad day. The installation is crooked, the creative is mis-sized…...
John Lewis signs the striker whose name has always been a shop
4+ day, 11+ hour ago (486+ words) By Staff on Wednesday, May 20, 2026 Categories: FIFA World Cup 2026, PR John Lewis has signed a footballer. The retailer has officially partnered with Boston United FC striker Lenell John-Lewis, the man whose name has followed him around every ground in the…...
Audible has opened a bookstore with no books in it
5+ day, 15+ hour ago (378+ words) By Staff on Tuesday, May 19, 2026 Audible has opened a permanent physical space in New York designed around audio storytelling, built to give listeners a way to browse, sample and experience audiobooks outside of a screen or pair of earbuds. Audible…...
Fender just released a Telecaster that belongs in an arcade
5+ day, 16+ hour ago (326+ words) By James Herring on Tuesday, May 19, 2026 Fender has teamed up with Bandai Namco Entertainment to produce a limited-edition Pac-Man Player II Telecaster, bringing the graphics of the 1980 arcade classic to one of the most storied guitars in rock history. The…...
Faber-Castell's "Shot on" spoof proves pencils can outgun a smartphone
1+ week, 2+ day ago (337+ words) By James Herring on Friday, May 15, 2026 Categories: Hall Of Fame A look back at the campaigns that still have something to teach us. In 2024 Faber-Castell turned one of advertising's most recognised formats against itself " and the results are almost impossible…...
Obsession turns creepy love notes into billboards you can text
1+ week, 3+ day ago (335+ words) By Staff on Thursday, May 14, 2026 Focus Features is promoting new horror film Obsession with an outdoor campaign that turns a love note into something far more unsettling. Ahead of the film's US cinema release on 15 May, the studio has launched…...
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