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News
Good Drinks Australia’s Chris Rowson named on ADC Young Guns 24 jury
10+ hour, 42+ min ago (280+ words) ADC Young Guns is the industry’s only global, cross-disciplinary, portfolio-based awards competition that identifies and celebrates today’s vanguard of young creative professionals. The program is open to those ages 30 and under who have been working for at least two years,…...
Bestads Best of the Week Reviewed by Karla Calheiros, Creative Director, VML Czechia
8+ hour, 24+ min ago (478+ words) This week’s guest judge is Karla Calheiros, Creative Director at VML Czechia. BEST INTERACTIVE Winner: St John WA ‘Here to Help with ads‘. Telling people exactly how to skip your own ad is such a simple and funny way to…...
Cancer Council WA extends and expands partnership with OMD WA
1+ day, 10+ hour ago (185+ words) Under the renewed agreement, OMD WA will continue to deliver strategic media planning and buying services for Cancer Council WA, while also expanding its role to include Search Engine Optimisation (SEO), GEO/AEO for Cancer Council WA’s flagship cancer prevention…...
Directer collaborates with State Library on 'Read More' campaign for Premier's Book Awards
1+ day, 11+ hour ago (246+ words) The social, out-of-home and print campaign involved a close integration of the two teams, resulting in a campaign that’s winning the approval of readers, publishers, and authors alike. State Library Senior Marketing and Brand Coordinator, Katie Hauth said “Directer developed…...
Keystart launches ‘Boost Your Budget’ to show home ownership is still within reach
1+ day, 11+ hour ago (434+ words) The ‘Boost Your Budget’ campaign speaks to Western Australians feeling home ownership may be just out of reach, who can boost their home-buying budget by up to $250,000 through an Urban Connect Shared Equity Home Loan. Keystart launched Urban Connect Shared…...
Under 30? Art Directors Club Opens Call for Entries For Global ADC Young Guns 24
4+ day, 6+ hour ago (296+ words) ADC Young Guns is the industry’s only global, cross-disciplinary, portfolio-based awards competition that identifies and celebrates today’s vanguard of young creatives. The program is open to creatives ages 30 and under who have been working for at least two years, full-time…...
Bestads Runner-Up TV of the Week: DIA's Write DESIGNER via Clemenger BBDO
4+ day, 5+ hour ago (138+ words) The film was selected by this week’s guest judge Kevin Pease, Chief Creative Officer, Ludwig+, Michigan. Says Pease: “I genuinely believe in the message of this film, and it didn’t take long to win me over. It’s like a museum…...
Yahna Fookes: What I learned going back to school as a parent
4+ day, 5+ hour ago (612+ words) Between client deadlines, drop-offs, lunch-box duty and juggling the constant routine of my daughter’s extra-curricular activities, AWARD School reminded me that learning doesn’t end. For me, creativity and motherhood have always been inextricably linked. Early motherhood, a period of rumination…...
The West Australian records double-digit WA audience growth – Campaign Brief WA
5+ day, 5+ hour ago (262+ words) The figures also show The West Australian now reaches more than 1 million monthly readers in WA than both Nine’s WA Today and News Corp’s The Australian, while recording 40.2 million monthly page views – 22 million more than the ABC. According to the…...
The festival of the boot sends digital sports audiences soaring – Ipsos iris June data
6+ day, 16+ hour ago (692+ words) The Sports category’s audience jumped by +8.1% month-on-month, reaching 14.1 million Australians in June, who spent around an hour (56.6 minutes) across the month consuming sport-related content on sports websites and apps. The FIFA World Cup, which kicked off in Mexico City on…...