23+ hour, 5+ min ago  (264+ words) High-value commodities create urgency and thinner margins for error, increasing the likelihood that normal verification steps are skipped. As produce markets remain elevated, fraud risk should be top of mind. "High-value commodities create urgency and thinner margins for error, increasing…...

1+ day, 1+ hour ago  (480+ words) SALINAS, Calif. " April 7, 2026 " Church Brothers BB #: 161800 Farms announced today that CEO Brian Church has been named the 2026 Agricultural Leadership honoree by the Salinas Valley Chamber of Commerce. The award recognizes individuals who have made significant contributions to agriculture in the…...

1+ day, 2+ hour ago  (435+ words) IFPA launches its 2026 EU policy agenda aimed at increasing fruit and vegetable consumption across Europe while strengthening trade. The agenda outlines priorities across health, trade, and sustainability to support resilient and competitive fresh produce and floral value chains. BRUSSELS, April…...

1+ day, 2+ hour ago  (486+ words) QDC Fresh's new Street Corn Sides are value-added kits created to spice up ears of sweet corn with chef-inspired sauces and seasonings. TRACY, CA " April 8, 2026 " QDC Fresh, Inc. , BB #: 192213 a nationwide distributor of fresh fruit and vegetables to retail, is…...

1+ day, 1+ hour ago  (259+ words) Numerator publishes new findings on the grocery shopping behaviors of U. S. households and their knowledge of the new dietary guidelines. CHICAGO, April 07, 2026 (GLOBE NEWSWIRE) " Numerator, a consumer data and technology company, has published new findings on the current grocery shopping behaviors…...

2+ day, 1+ hour ago  (565+ words) Dole honors its 125th Pineapple Crowning Anniversary with a full slate of special recipes, serving suggestions, social content, and more. Although it's been 125 years since a 24-year-old James Drummond Dole planted his first pineapples in Wahiawa, Hawaii, founding the Hawaiian Pineapple…...

1+ day, 23+ hour ago  (335+ words) The Fight Hunger. Spark Change. campaign returns for its 13th year, uniting all U. S. Walmart and Sam's Club locations with Feeding America. CHICAGO, April 6, 2026 /PRNewswire/ " The Fight Hunger. Spark Change. campaign returns for its 13th year, uniting all U. S. Walmart BB #: 143789 and Sam's Club…...

2+ day, 58+ min ago  (559+ words) Growers project a 330 million pound crop, and California avocados travel from grove to store in a few days, so consumers can find them now. The Lyall Family (Tim, Warren and Andy) in Pauma Valley, CA " one of approximately 3, 000 California growers…...

2+ day, 1+ hour ago  (248+ words) IFPA and its member companies again brought the vibrant colors and flavors of fresh produce and florals to the White House Easter Egg Roll. WASHINGTON D. C. , April 6, 2026 " The International Fresh Produce Association (IFPA) BB #: 378962 and its member companies once again brought…...

2+ day, 21+ hour ago  (396+ words) When it comes to membership and what this term implies for folks in the produce and floral lndustries, Miriam Wolk is your go-to person. Miriam Wolk is chief membership officer for the International Fresh Produce Association (IFPA)BB #: 378962, based in…...