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Media Moves: CA&S Group buy stake in TDMC, the Solly Malatsi keynote speaker for Social Media Summit, FAME Week Africa laun
12+ hour, 49+ min ago (1370+ words) The Media Online's weekly round-up of media business moves all in one place. CA&S Group has announced the acquisition of a strategic 30% shareholding in The Digital Media Collective (TDMC), an award-winning South African digital marketing and e-commerce agency. The…...
Retail media has a measurement problem
1+ day, 15+ hour ago (802+ words) Going forward, access to data will become a key differentiator in determining where brands choose to invest/Magnific. com Retail media has quickly become one of the fastest growing segments in the marketing ecosystem. Globally and in South Africa, retailers…...
The demise of the channel specialist and the rise of the high-impact planner
2+ day, 15+ hour ago (844+ words) Like Rassie's hybrid players, agencies need backline players who are adept at the dark arts of the forward battle/Springboks Media agencies have built highly successful businesses over many years by hiring specialists. There would be a TV planner, a…...
Seven Days on Social Media: #Abahambe and other incumbent government own goals
1+ week, 15+ hour ago (1408+ words) The beautiful game was not so beautiful for Bafana Bafana/SAFA The biggest story in South Africa this week is #Abahambe! The biggest story in the world overnight? Undoubtedly it's the beautiful game. Sixteen years ago, Siphiwe Tshabalala scored the…...
The future of being found
1+ week, 21+ hour ago (717+ words) For years, brand visibility meant dominating search engine rankings. That model is shifting. Many people now receive direct answers from AI tools such as Chat GPT, Gemini and Perplexity or through AI-generated summaries embedded in search results. This new reality…...
TMZ DC a test of whether tabloid tactics can serve the public'interest
1+ week, 16+ hour ago (1008+ words) Headlines on sex, drugs, sports and divorce always attract eyeballs. In fact, the entire tabloid industry has been built on the public's hunger for scandal and schadenfreude. TMZ is no exception. Through the years, it has become the go-to source…...
Stop chasing speed
1+ week, 1+ day ago (1046+ words) How do you plan to overcome those distractions to ensure we get their attention and the message lands? There's a seductive story being told across boardrooms right now: adopt AI, move faster, do more with less. The pitch is compelling....
Media Moves: Greg Maloka returns to Kaya 959, Reach Players joins IAB gaming task force, S3 to broadcast FIFA World Cup
1+ week, 1+ day ago (1633+ words) The Media Online's weekly round-up of media business moves all in one place. Kaya 959 and United Stations have announced the appointment of respected media executive, radio strategist, and cultural entrepreneur Greg Maloka as executive commercial partner. Maloka will be contracted…...
The 3rd Space: Where attention is earned
1+ week, 1+ day ago (639+ words) There is a moment that happens millions of times a day: A commuter moves through an airport terminal or a taxi rank or a mall concourse, observant, alive to her surroundings. She is present. She is receptive. This is the…...
From heckles to hashtags
1+ week, 2+ day ago (509+ words) Welcome to the dual battlefield of modern public relations in Ghana " where a crisis begins on the pavement and lives forever in the cloud. When a microphone gets shoved in your face outside the Ghana Revenue Authority and a journalist…...