7+ hour, 41+ min ago  (347+ words) Pinterest advertisers can now extend campaigns to third-party connected TV properties for the first time. The placement is the first product release following Pinterest's acquisition of tv Scientific earlier this year. Campaigns use Pinterest's first-party intent signals to target audiences…...

6+ hour, 17+ min ago  (377+ words) You Tube is testing a conversational AI search feature called Ask You Tube, powered by Gemini. Results combine AI-generated text summaries with cited longform videos, Shorts, and timestamped clips. You Tube has indicated plans to expand the feature to non-Premium…...

1+ day, 7+ hour ago  (478+ words) China's NDRC has ordered Meta to reverse its $2 billion acquisition of Manus. Meta announced the acquisition in December 2025 as part of its push into AI agents across platforms like Instagram and Whats App. Chinese authorities say the deal violated foreign…...

1+ day, 14+ hour ago  (460+ words) Sirius XM Media is now the exclusive audio advertising representative for You Tube in the U. S. Advertisers can buy guaranteed audio ad impressions across You Tube's podcasts, music, and spoken-word content starting fall 2026. Advertisers will buy You Tube audio inventory through…...

5+ day, 10+ hour ago  (530+ words) Open AI's Chat GPT ad manager interface has surfaced in early testing with a full campaign management dashboard. The interface shows campaign creation options, including budget, targeting, and ad setup controls. Targeting relies on plain-language context hints rather than demographic…...

5+ day, 10+ hour ago  (479+ words) Advertisers are now expected to bid between $3 and $5 per click under the new model. Early CPM rates of around $60 reportedly dropped to as low as $25 within weeks of launch. The decline in CPMs is believed to have driven Open AI's…...

6+ day, 12+ hour ago  (339+ words) Copilot now includes diagnostics that identify why campaign performance shifted and whether conversion tracking is set up correctly. Linked In Profile Targeting expands to Search ads in the U. S. and Canada with job seniority and custom company list targeting. Term Exclusions…...

6+ day, 12+ hour ago  (585+ words) Social media ad revenue surpassed search in the U. S. for the first time, reaching $117. 7 billion versus $114. 2 billion. Total U. S. digital ad revenue hit a record $294. 6 billion in 2025, up 13. 9% year-over-year without cyclical event tailwinds. Search ad growth decelerated to 11% from 15. 9% the prior year…...

1+ week, 11+ hour ago  (266+ words) Microsoft is opening AI Max for Search campaigns in pilot in May, expanding AI-powered ad matching across Copilot and Bing. The system moves beyond keyword targeting to handle conversational queries with automated asset personalization. Microsoft has added brand inclusions and…...

1+ week, 11+ hour ago  (566+ words) Microsoft is adding UCP feed support to Copilot through Microsoft Merchant Center, now generally available in the U. S. Shopify merchants can sync product catalogs to Copilot in real time through Microsoft's commerce API. Copilot Checkout has expanded to mobile apps with…...