Please confirm you are human

This browser or connection looks automated. Press and continuously hold the control for 3 seconds to enable Google-hosted web results and, when separately allowed, AI-assisted answers.

A successful check enables 100 search requests. Interactive access does not authorize scraping, systematic collection, or reuse of search output.

Hold with a pointer, or hold Space or Enter.

News

Marketing-Interactive
marketing-interactive.com-interactive.com

Can AI help Fanta build the next horror universe?

23+ hour, 13+ min ago   (463+ words) Fanta is moving from horror collaborator to creator this Halloween, launching an original entertainment universe populated by characters inspired by classic horror archetypes. The universe launches with a cinematic trailer developed in partnership with AI entertainment studio GRAiL, offering consumers…...

Marketing-Interactive
marketing-interactive.com-interactive.com

Westin turns a good night's sleep into a power move

23+ hour, 13+ min ago   (394+ words) Westin Hotels & Resorts has launched a new campaign positioning restorative sleep as a source of energy and preparation, as the hotel brand looks to encourage guests to "Own your mornings". Created by BBH Singapore, the campaign challenges the idea of…...

Marketing-Interactive
marketing-interactive.com-interactive.com

Gudang Garam captures Indonesia's strength through a photographer's lens

5+ day, 1+ hour ago   (255+ words) Gudang Garam has taken a different approach to its annual Independence Day storytelling, shifting the focus from Indonesia’s cultural heritage to the people who embody the nation’s strength in a new 60-second film. His journey moves between people whose work…...

Marketing-Interactive
marketing-interactive.com-interactive.com

Google: 1 in 5 HK citizens are AI 'super users"

5+ day, 1+ hour ago   (285+ words) As Hong Kong enters the agentic AI era, its citizens are proving to be among the world's most sophisticated users, with 1 in 5 (21%) classified as “super users”. Meanwhile, most of them interested to try time and admin agents, according to a…...

Marketing-Interactive
marketing-interactive.com-interactive.com

Makro expands Philippine footprint with four new Ayala Land locations

5+ day, 1+ hour ago   (570+ words) Makro Philippines is expanding its physical footprint across Luzon through a new agreement with Ayala Land covering four of the property developer's mixed-use estates. The stores will be developed at Cloverleaf in Balintawak, Quezon City; Broadfield in Biñan, Laguna; Arca…...

Marketing-Interactive
marketing-interactive.com-interactive.com

Malaysia’s creator economy moves beyond side hustle as income grows

5+ day, 1+ hour ago   (801+ words) Malaysia’s creator economy is showing signs of becoming a more established source of income, with nearly half of creators surveyed saying they earn more than the country’s monthly minimum wage. According to "Beyond the scroll: The real-world impact of TikTok…...

Marketing-Interactive
marketing-interactive.com-interactive.com

SHEIN's HK IPO targets to raise HK$13.86bn

5+ day, 1+ hour ago   (289+ words) Chinese fast-fashion giant SHEIN has sought a Hong Kong listing and will officially start trading on the Hong Kong Stock Exchange (HKEX) on 1 September, with plans to raise up to HK$13.86 billion in its initial public offering (IPO). According to…...

Marketing-Interactive
marketing-interactive.com-interactive.com

Siti Khadijah is done chasing perfection as it builds beyond telekung

5+ day, 1+ hour ago   (616+ words) Prayer attire brand Siti Khadijah is putting Malaysian craftsmanship and the beauty of imperfection at the centre of its latest marketing push, partnering contemporary batik artist Farah Mohan on a new collection that aims to move the modest wear brand…...

Marketing-Interactive
marketing-interactive.com-interactive.com

Snickers turns angry sports fans into trolls in new Australian campaign

5+ day, 1+ hour ago   (288+ words) Snickers is bringing its long-running “You’re Not You When You’re Hungry” platform back to Australian screens, this time taking aim at the particularly combustible behaviour of hungry sports fans. Created by T&P Australia with media from Publicis One Mars,…...

Marketing-Interactive
marketing-interactive.com-interactive.com

Luxury winery Ampersand Estates picks new PR agency in Singapore

5+ day, 1+ hour ago   (347+ words) Ampersand Estates has appointed Access Communications as its public relations agency in Singapore for a six-month engagement, as the Western Australian luxury estate looks to deepen its presence in the market. Under the remit, Access Communications will lead strategic media…...