7+ hour, 29+ min ago  (527+ words) Pulling off a cohesive, unifying experience at the scale of Cannes Lions takes careful planning and flawless execution, and Adobe's own tools " especially Firefly Boards " gave our teams a major advantage. Cannes Lions is unlike almost any other event. It…...

1+ day, 7+ hour ago  (528+ words) Every year, Cannes Lions brings together the people shaping the future of creativity and marketing. The conversation used to be about the best campaigns. Today, it's also about how great work is created and delivered " from the creative ideas that…...

4+ day, 14+ hour ago  (160+ words) Today we're sharing new features and upgrades designed to remove that friction and keep you in creative control, so you can get back to your craft. Let's dive into what's new this week: You now have faster AI masking, new…...

2+ week, 1+ day ago  (505+ words) Before London-based sculptor Nick Hornby ever begins shaping metal or stone he has already chiseled his work in digital space many times over " calculating, testing, and remaking his monumental pieces to ensure every detail can withstand the forces of gravity…...

2+ week, 3+ day ago  (629+ words) With AI, anyone can use a single prompt to generate mass imitations of an artist's signature style and flood the marketplace with those outputs " at zero cost, in seconds, and without consent or compensation. That's the reality and threat that…...

2+ week, 5+ day ago  (146+ words) Adobe Your creative work, supercharged: Adobe and NVIDIA partner to deliver powerful experiences with RTX Spark This work follows the broader strategic partnership between Adobe and NVIDIA that we announced earlier this year, bringing together Adobe's creative and marketing platforms…...

3+ week, 3+ day ago  (1290+ words) For bicycle manufacturer Trek, digital twins have become a central pillar of how new products are designed, validated, and brought to market. Trek relies on Adobe Substance 3 D to accelerate its workflows by 25 percent, enabling the team to create digital…...

1+ mon, 1+ week ago  (292+ words) To strengthen our coverage in this area and attract highly skilled AI-focused researchers, we are expanding the scope of our bug bounty program and introducing new incentives designed to help accelerate AI security research across Adobe's product portfolio. To reflect…...

1+ mon, 1+ week ago  (231+ words) Adobe's communications team knows this exact challenge. By using the latest AI-powered publishing and sharing capabilities in Adobe Acrobat PDF Spaces, the team has transformed how it engages with media, analyzes coverage, and presents insights to internal stakeholders. Here's what…...

1+ mon, 1+ week ago  (404+ words) Today in Acrobat, we're introducing a new way to share information, one designed to engage, inform and move the people who matter most. Adobe invented PDF to make sharing information consistent across devices and platforms. PDF has become the global…...