1+ day, 7+ hour ago  (346+ words) The BPaa S company's new AI-powered platform aims to help Indian brands connect digital marketing with offline retail growth in Japan. by Campaign India Team | 23/05/2026 Any Mind Group has launched "Any AI OMO', an AI-powered platform designed to help brands…...

1+ day, 7+ hour ago  (371+ words) The athleisure brand's refreshed identity focuses on individuality, youth culture and everyday movement as part of its next growth phase. by Campaign India Team | 23/05/2026 Campus Activewear has unveiled a new brand identity as part of a broader evolution focused on…...

1+ day, 7+ hour ago  (389+ words) Pok'mon GO and Stride Run Club are combining fitness, gaming and real-world exploration through an interactive community-led running experience. by Campaign India Team | 23/05/2026 Pok'mon GO is bringing a community-focused running experience to Bengaluru in partnership with Stride Run Club, as…...

1+ day, 7+ hour ago  (495+ words) The sneaker brand is combining user-generated content, collectibles and MS Dhoni-led rewards to drive engagement around its limited-edition launch. by Campaign India Team | 23/05/2026 Asian Footwears has launched a two-part interactive campaign around its limited-edition sneaker release, "Mojo Clay, positioning the…...

1+ day, 7+ hour ago  (235+ words) by Campaign India Team | 23/05/2026 University of Aberdeen Mumbai has launched its first integrated brand campaign, "Find Your True North, aimed at engaging Indias next generation of purpose-led learners. The campaign positions the institution as a destination for students seeking academic…...

1+ day, 8+ hour ago  (327+ words) The wellness brand's latest digital campaign spotlights collagen-led skincare conversations through a new film featuring Shalini Passi. by Campaign India Team | 23/05/2026 Wellbeing Nutrition has expanded its "Skincare Hotline' intellectual property with a new digital film featuring entrepreneur and cultural personality…...

1+ day, 13+ hour ago  (1365+ words) Conversations circled back to the same fault lines " speed versus craft, trust versus traffic, measurement versus meaning and scale versus originality. by Campaign India Team | 23/05/2026 Day 3 of Goafest 2026 opened with an increasingly familiar question confronting the advertising industry: if brands…...

2+ day, 10+ hour ago  (388+ words) The crypto platform is using mainstream television storytelling to build familiarity and trust around digital assets among Indian households. by Campaign India Team | 22/05/2026 Coin Switch, India's largest crypto trading and investing platform, has partnered with the television show Taarak Mehta…...

2+ day, 13+ hour ago  (456+ words) The activewear brand is using metro train branding across three cities to extend IPL season visibility into high-traffic commuter corridors. by Campaign India Team | 22/05/2026 Techno Sport, India's largest activewear brand, has launched a metro wrap activation across Hyderabad, Chennai and…...

2+ day, 15+ hour ago  (322+ words) The DTH operator has introduced language-led channel packs and uninterrupted sports access tailored for South Indian television audiences. by Campaign India Team | 22/05/2026 Dish TV India Ltd. has announced an expanded South India-focused offering centred on regional language entertainment, affordable pricing…...