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News
You're Probably Planning for the Holiday Rush. But Are You Planning for Holiday Research?
1+ day, 9+ hour ago (481+ words) All Articles Retail You're Probably Planning for the Holiday Rush. But Are You Planning for Holiday Research? By Emily Elliott 07/24/26 When marketers think about the holiday season, the focus often turns to Black Friday, Cyber Monday and the promotions that…...
Why Travel Frequency Matters
1+ day, 12+ hour ago (511+ words) All Articles Travel Why Travel Frequency Matters By Emily Elliott 07/24/26 The value of a business travel audience isn’t measured only by how many people travel. It’s also measured by how often they do it. According to the latest SmartBrief Business…...
What's on the syllabus for back-to-school shoppers?
2+ day, 16+ hour ago (1048+ words) All Articles Retail What's on the syllabus for back-to-school shoppers? NRF shared insights into how consumers are managing this year's back-to-school shopping. By Janet Forgrieve 07/23/26 Families are peppering the slower days of summer with back-to-school shopping, taking their time and…...
Automation: The unsung savior of tech as we know it
3+ day, 11+ hour ago (833+ words) All Articles Technology Automation: The unsung savior of tech as we know it CompTIA's James Stanger talks DevOps' role in the democratization of IT. By James Stanger 07/22/26 When it comes to infrastructure management, the set of processes, tools and approaches…...
What these old patents are for?
3+ day, 11+ hour ago (30+ words) SmartBrief All Articles What these old patents are for? 7 questions from SmartBrief sister publication How It Works By Janet Kahler 07/22/26...
Healthcare AI, increased cost pressure, vaccine coverage make headlines in June
3+ day, 11+ hour ago (506+ words) All Articles Healthcare Healthcare AI, increased cost pressure, vaccine coverage make headlines in June SmartBrief readers in June caught up on headlines about using AI in healthcare, but also paid attention to stories about increasing healthcare expenditures, vaccine insurance coverage…...
Visit Savannah's Cleland says ESTO delivers lasting value
3+ day, 18+ hour ago (604+ words) All Articles Travel Visit Savannah's Cleland says ESTO delivers lasting value From forming lifelong industry connections to gaining an early look at emerging trends, Cleland explains how ESTO helps destination marketers learn from one another, stay competitive and return home…...
Don’t just be a brand: Be a villager
3+ day, 19+ hour ago (1017+ words) All Articles Marketing Social Media Don’t just be a brand: Be a villager Brands that “play the long game” within social media communities and act like villagers will reap far more rewards than if they simply act as advertisers in…...
Transparency 2.0: Why log-level data won’t fix programmatic’s incentive gap
4+ day, 19+ hour ago (579+ words) All Articles Marketing Digital Technology Transparency 2.0: Why log-level data won’t fix programmatic’s incentive gap The push for greater visibility in programmatic advertising often overlooks an "action problem" where optimization systems remain misaligned with business objectives. To drive sustainable growth, Jaysen…...
The human side of AI: Labor, training and trust in an AI-driven industry
5+ day, 15+ hour ago (901+ words) All Articles Food Technology The human side of AI: Labor, training and trust in an AI-driven industry AI may operate quietly behind the scenes, but its impact on restaurant labor, training and culture is reshaping how kitchens function. By Lindsey…...