News
Ro is now selling Foundayo, a second daily oral GLP-1 alternative to injectable therapies
3+ hour, 3+ min ago (189+ words) Ro adds Lilly's Foundayo to its weight-loss options days after FDA approval. Ro is expanding its weight-loss offering with the addition of Eli Lilly's newly approved oral GLP-1, Foundayo (orforglipron), giving patients a second daily pill alternative to injectable therapies…...
State-run insurance plans for foster kids leave some of them without doctors
1+ day, 22+ hour ago (1273+ words) Ollie Super has moved in and out of cancer treatment since she was diagnosed with neuroblastoma as a toddler in foster care. Now 8, the second grader is dealing with it again. Her cancer came back late last year. Ollie's parents,…...
Lana Condor and Misty Copeland tackle once-taboo topics in Thorne's new campaign
2+ day, 20+ hour ago (871+ words) The new spots from the supplements brand address "major holes" in the women"s health category, according to CGO Mary Beech. For its latest campaign and product launch, supplement brand Thorne has enlisted one of the world"s most famous…...
Trump's One Big Beautiful Bill Act darkens outlook for government-backed clinics
3+ day, 16+ min ago (1184+ words) Nationwide, about 17, 000 federally funded community health centers care for 1 in 7 Americans. Bluestem Health, a clinic that serves low-income and uninsured patients in Lincoln, Nebraska, has lost money for the last two years. And CEO Brad Meyer fears times will soon…...
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5+ day, 21+ hour ago (12+ words) WPP launches AI editor for media clients" You Tube ads'Medical Marketing and Media...
What does pharma think about Trump announcing 100% tariffs?
5+ day, 20+ hour ago (1293+ words) At first glance, the 100% tariff rate seems significant, but experts noted it would only apply to a small fraction of drugs used in the U. S. and is more likely to spur pricing and reshoring deals. After more than a year of…...
X advertiser boycott lawsuit dismissed
1+ week, 1+ day ago (558+ words) The case claimed brands including Unilever and Mars and the WFA had worked together to withhold advertising on the platform. A US federal judge has dismissed a lawsuit brought by Elon Musk's company X Corp, which accused major advertisers and…...
CDC's acting chief promises a return to stability in a tumultuous moment
1+ week, 3+ day ago (865+ words) President Donald Trump will soon nominate a permanent director for the Centers for Disease Control and Prevention, its acting chief, National Institutes of Health Director Jay Bhattacharya, told agency employees at a Wednesday staff meeting. According to a recording obtained…...
The Trade Desk says Omnicom audits "have not identified any issues
2+ week, 21+ hour ago (591+ words) The demand-side platform (DSP) pushes back on Omnicom's audit as routine oversight, even as its shares tumble around 7% in intra-day trading. Omnicom has commissioned a third-party audit of The Trade Desk, as revealed in a client memo, following the DSP's…...
Chandler Chicco Agency's Ripple will help pharma better infuse patient experiences into campaigns
2+ week, 1+ day ago (671+ words) Backed by access to more than 1, 400 patient communities through Syneos Health, the offering is designed to help brands involve real patient perspectives earlier in campaign development. CCA's Ripple offering aims to bring patient perspectives into campaigns earlier, rather than layering…...