2+ day, 8+ hour ago  (279+ words) The non-alcoholic brewer has also released special-edition stars-and-stripes packs for Run Wild IPA. Athletic Brewing Co has announced the "largest-ever seasonal media investment" for its namesake non-alcoholic beer brand ahead of the US's 250th anniversary in July. The campaign, called "Exceed…...

2+ day, 7+ hour ago  (173+ words) Mexican pride has always been Centenario Tequila's north star.' Proximo Spirits has spotlighted Mexican culture and "national pride" in the latest US marketing push for its Gran Centenario tequila brand. "Mexican pride has always been Centenario Tequila's north star," said…...

2+ day, 8+ hour ago  (89+ words) Global Drinks Intel This article is available to Global Drinks Intel members only. Click below for details on how to join the Global Drinks Intel community. Log in here to read the article in full. - The very latest news from…...

2+ day, 7+ hour ago  (278+ words) AB In Bev details next "Brewing Futures" US investment Global Drinks Intel The US division of A-B In Bev has confirmed that the next funding injection from its "Brewing Futures" programme will be a US$5. 8m spend on a facility in…...

3+ day, 8+ hour ago  (226+ words) Pabst Brewing Co has cited "continued increases in our costs" for its decision to cease production of the Schlitz beer brand. The group'confirmed to Global Drinks Intel yesterday (20 May) that it'has placed'the Milwaukee, Wisconsin-founded brand'on hiatus".'Texas-headquartered Pabst did not…...

3+ day, 12+ hour ago  (521+ words) Every month, not-for-profit organisation the International Alliance for Responsible Drinking rounds up the latest ESG-related efforts from its brand-owner members. Here's what they've been up to so far in May. The data will contribute to the implementation of targeted, practical…...

4+ day, 6+ hour ago  (219+ words) This new format " delivers strong value and a reduced packaging footprint." Sazerac Co has unveiled what it claims is the largest spirits-packaging format available in the US, for the Tromba tequila brand. The 3. 75-litre container is shaped like a botell'n…...

4+ day, 6+ hour ago  (87+ words) Global Drinks Intel This article is available to Global Drinks Intel members only. Click below for details on how to join the Global Drinks Intel community. Log in here to read the article in full. - The very latest news from…...

4+ day, 9+ hour ago  (477+ words) The legacy of Vinexpo Asia enables it to tap on long-term relationships, and look forward to the future, with in-depth market understanding. Against a backdrop of shifting trade balances and'evolving consumption patterns across Asia, Vinexpo Asia will bring together key'players…...

5+ day, 7+ hour ago  (247+ words) Rosenblum and Cycles Gladiator mark the beginning of a broader shift at Bronco Wine Co." Bronco Wine Co has updated the packaging and "brand identities" of its Rosenblum and Cycles Gladiator marks. Global Drinks Intel has requested further information about…...