59+ min ago  (355+ words) The controversy around the new logo unveiled by Godrej Industries Group and its similarity to Guerilla, an integrated agency based in Queensland, has drawn sharp flak from marketing experts. The issue has been playing out on social media with multiple…...

1+ day, 11+ min ago  (938+ words) Two decades of investment in digital channels left voice infrastructure behind, and AI is making the gap impossible to ignore. Consumers still rely on phone calls when they look for support from a company. In fact, according to Sinch research,…...

19+ hour, 58+ min ago  (653+ words) Andrew Tindall judges that Legora and Harvey's celebrity-led legal AI campaigns are already showing signs of sameness. They need to differentiate and build a brand immediately. Here's how. Jude Law and Gabriel Macht, legal AI ambassadors, and now, rivals Legal…...

59+ min ago  (381+ words) New Delhi: That's how you do marketing. A consumer brand, let's say Kellogg's, running an ad for a listing in a supermarket chain like Reliance is about as unsexy as it gets. No one expects creativity here. Most brands don't…...

1+ hour, 49+ min ago  (314+ words) Japan Tea Shizuoka will use solely first-flush tea that was harvested, processed and refined entirely within the prefecture. Published'Apr 29, 2026, 11: 57 AM Updated'Apr 29, 2026, 12: 03 PM TOKYO - Shizuoka Prefecture in central Japan recently unveiled a new unified brand for tea produced in the premier…...

11+ hour, 16+ min ago  (35+ words) Bland AI delivers the comprehensive technical capabilities that experts identified as essential for 2026 enterprise deployment: Norm: Natural Language Voice AI Builder Global Voice Delivery Network Performance That Moves the Needle Most Deployed Use Cases...

10+ hour, 17+ min ago  (189+ words) Media Post Become a free Media Post member now to read this article Log in if you are already a member Kimberly-Clark's Sr. Social Media Manager on Turning Commodity Brands Into Brands Worth Following Every product has a story worth…...

8+ hour, 6+ min ago  (578+ words) As "AI sameness" creeps into campaigns and debate intensifies over whether generative AI is enhancing creativity or doing the opposite, SAS" AI strategy lead warns that overuse is stunting marketers" creativity and growth. Marinela Profi, global gen AI & agentic AI…...

10+ hour, 23+ min ago  (403+ words) But what struck me most was a comment from an Italian professor who suggested that we shouldn't be too surprised by it because the commercialization of political marketing stretches back at least as far as Cicero and the Roman Forums....

9+ hour, 52+ min ago  (53+ words) PRWeek - Unrestricted access to all Essential and Insights content - Access to the PRWeek Consultancy Tracker and the Top 150 Monthly Trading Tracker Hub - In-depth reports including quarterly and annual new-business rankings...