2+ hour, 50+ min ago  (144+ words) Hold the shorts'these styles are taking priority. No matter where you go this summer, if you're wearing a pair of taffeta pants (one of the buzziest trends of the season), you're guaranteed to get compliments. Pair them with flip-flops for…...

15+ hour, 12+ min ago  (551+ words) Pedicure Season Is Upon Us9 of the Chicest Shades to Wear All Season Long I Asked a Hairstylist for the Exact Routine I Need to Keep My Blonde Hair Bright All Summer Low-Maintenance Hair Colors Are Defining Summer 20265 Trending Shades to…...

9+ hour, 12+ min ago  (283+ words) Kristen Nichols is the Associate Director, Special Projects at Who What Wear where she oversees luxury, runway content, and wedding features, and covers fashion within the luxury market, runway reporting, shopping features, trends, and interviews with leading industry experts. Kristen…...

14+ hour, 12+ min ago  (484+ words) Prada's Banana Yellow Lip Balm is a mainstay in my summer beauty routine. The silky formula is rich in jojoba oil, which provides deep, soothing moisture. The yellow tinge adds a golden luster to my lips, and the juicy banana…...

11+ hour, 12+ min ago  (238+ words) Why This L. A. Editor Recommends K'rastase Blond Absolu for Blondes Who What Wear Blame it on inexperience (I'm a brunette, after all), but I always assumed a sunny location like L. A. was ideal for blonde hair. In my mind, the sun helps…...

12+ hour, 32+ min ago  (345+ words) Just watch: this heeled shoe trend is about to take off. If your FYP is anything like mine, then you'll also be finding that nearly all of the chicest outfits right there are anchored to a pair of flip-flops. Suddenly,…...

14+ hour, 5+ min ago  (152+ words) Eleanor Vousden is the beauty editor for Who What Wear UK. She was previously deputy editor at Hairdressers Journal, health writer at Woman & Home and junior beauty editor at Powder. She has also contributed to Wallpaper and Elle Collections. With…...

15+ hour, 12+ min ago  (92+ words) Keep scrolling to shop the COS sneakers as well as more white canvas styles from designers like Polo Ralph Lauren, The Row, and Nili Lotan Hurry. These are selling out. So classic you can't go wrong. Mary-Kate and Ashley Olsen…...

16+ hour, 12+ min ago  (377+ words) Eliza Huber is currently the Associate Editorial Director at Who What Wear. She joined the company in 2021 as a fashion editor after starting her career as a writer at Refinery29, where she worked for four years. During her time at WWW,…...

17+ hour, 12+ min ago  (368+ words) They're Here: The All-Time Chicest Pedicure Trends for Summer 2026 Pedicure Season Is Upon Us9 of the Chicest Shades to Wear All Season Long I'm a Pro at Spotting Up-and-Coming Nail Trends7 We'll See All Summer Long When I'm going to a festival,…...