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Sail GP sells out team inventory after MSP Sports Capital acquires NZ team
18+ hour, 36+ min ago (40+ words) Sportcal Unlock Free Access to Premium Content Access exclusive content, expert insights and in-depth analysis of the global sports industry. With a free Sportcal profile, you can:...
Rakuten renews Golden State partnership but ends jersey patch commitment
22+ hour, 16+ min ago (546+ words) The team's jersey patch partner since 2017, Rakuten will continue to sponsor the Warriors without the top-line branding. Rakuten had been the team's official jersey patch sponsor since the 2017-18 season, but will now continue as an official partner and the presenting…...
Big3 adds Fubo TV to broadcast slate for 2026 season
23+ hour, 6+ min ago (343+ words) Big3, the 33 basketball competition co-founded by rapper Ice Cube and his business partner Jeff Kwatinetz, has agreed a broadcast deal with Fubo TV, the Sports-focused US streaming platform now owned by media giant Disney, for the upcoming 2026 season. Through the agreement,…...
Wimbledon to remain on Be IN across MENA until 2030
2+ day, 22+ hour ago (499+ words) The new deal covers 24 territories across the region. International sports broadcaster Be IN Sports has consolidated its grand slam tennis portfolio across the Middle East and North Africa (MENA) region after renewing its exclusive rights to England's Wimbledon Championships until…...
EBU extends European Games broadcast deal until 2031
2+ day, 19+ hour ago (481+ words) The long-term renewal was announced with one year to go until the 2027 edition in Istanbul. The European Broadcasting Union (EBU), the continent's association of public-service broadcasters, has renewed its rights deal with the European Olympic Committees (EOC) to continue showing…...
Prem Rugby extends with Defender ahead of 2026-27 season
2+ day, 23+ hour ago (632+ words) The upcoming campaign will be the first contested after the abolition of promotion and relegation. Prem Rugby, English men's rugby union's top-tier league, has announced a five-year extension of its partnership with Defender, the car brand of UK vehicle manufacturer…...
CBC ends NHL sub-license, Stanley Cup finals draws high US viewership
2+ day, 22+ hour ago (693+ words) CBC's Hockey Night in Canada show will end after the network failed to agree a deal with rightsholder Rogers. CBC, Canada's public-service broadcaster, will no longer broadcast NHL action after failing to agree on another sub-licensing deal with long-term rights…...
Knicks title win delivers biggest NBA Finals audience since 1998
2+ day, 23+ hour ago (264+ words) The New York Knicks" five-game victory over the San Antonio Spurs, which delivered the basketball franchise"s first championship in more than 50 years, became the most-watched NBA Finals since 1998. The team"s clinching 94-90 Game 5 victory on Saturday'was watched by an…...
LA28 deals with Musco Lighting; IOC seek new media rights chief
2+ day, 23+ hour ago (422+ words) Musco was also a partner of the last Olympic Games to take place in Los Angeles, in 1984. The organizing committee for the Los Angeles Olympic and Paralympic Games (LA28) has brought Musco Lighting in as a new commercial partner. Through a…...
Arsenal partner with Saint Lucia Tourism Authority, Spurs bring in TCS
3+ day, 17+ hour ago (475+ words) Arsenal, champions of English soccer's top-flight Premier League, have announced a new global partnership with the Saint Lucia Tourism Authority (SLTA). Through the multi-year agreement, the body becomes the club's official destination partner. The tie-up covers both the Arsenal men's…...