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Government releases draft legislation for News Bargaining Incentive
20+ hour, 10+ min ago (277+ words) The draft legislation for the News Bargaining Incentive is now open for consulation The government has released the draft legislation for its proposed News Bargaining Incentive, which aims to force digital platforms into striking financial deals with Australian news publishers…...
What Australia's coming housing crisis means for marketers
2+ day, 6+ hour ago (1139+ words) Australia's economy is in for many turbulent months as rising interest rates put the squeeze on household spending. And, as is always the case in times of downturns, the media and marketing industry will see the brunt of it. Our…...
Canva hires Andy Ford after short Analytic Partners stint
5+ day, 4+ hour ago (195+ words) Andy Ford will now lead data analytics at Canva Data guru Andy Ford is set to join Canva." The news of his new role comes after Mumbrella yesterday revealed that Ford is leaving Analytic Partners, just three months after joining....
Vinyl eats into cash reserves, pushes back EBDITA positive goal
4+ day, 22+ hour ago (361+ words) The latest quarterly accounts from Vinyl show the music and tech publishing network has fallen back into negative cash flow and pushed out its EBITDA positive target to the end of this calendar year. Vinyl attributed the new timeline to…...
Commscon catchup: When silos become your biggest liability
5+ day, 6+ hour ago (72+ words) In this Comms Con content exclusive to members of Mumbrella Pro, our panel discusses how a siloed workplace can cause major AI complications. Reputation at risk: When silos become your biggest liability 25 March 2026, Crown Sydney Mandy Galmes " managing partner, Sefiani…...
WPP Media wins BYD Australia account
6+ day, 3+ hour ago (355+ words) EV maker BYD switches up its media buying WPP Media has won the Australian media planning and buying account for automotive rising star BYD following a competitive pitch. The advertising giant took the account from independent agency Yango at the…...
Mamamia Out Loud breaks Podcast Ranker record with 1. 2m listeners
1+ week, 4+ hour ago (394+ words) The Mamamia Out Loud team is breaking records (L-R) Mia Freedman, Jessie Stephens, Holly Wainwright Mamamia Out Loud had 1. 22m individual listeners last month, the largest monthly audience for an Australian show in the history of the Australian Podcast Ranker. This…...
SBS names shortlisted brands for 2026 SBS media sustainability challenge
1+ week, 1+ hour ago (58+ words) Mumbrella SBS has announced the four brands shortlisted for the 2026 SBS Media Sustainability Challenge. Four brands have been shortlisted for the 2026 SBS Media Sustainability Challenge " Australian Museum, Mobile Muster, Recycle All, and Vehicle Emissions Star Ratings will now proceed to…...
Thrive unveils sister agency Acuity with foundation clients BYD, Reddit and Pearson
1+ week, 4+ hour ago (337+ words) Acuity, a new corporate communications agency, has officially launched in Australia as a sister business to long running PR agency Thrive. The establishment of Acuity has been driven by founding Managing Director Snezna Kerekovic, who has served in executive roles…...
Meltwater survey: 86% of Aussies want brands to disclose their AI content
1+ week, 6+ hour ago (348+ words) Mumbrella Most Australians want brands to label their AI-generated content, new research commissioned by Meltwater suggests. Meltwater, a global leader in media, social, and consumer intelligence, and You Gov, the international research and data analytics group, today released Trust in…...