17+ hour, 44+ min ago  (213+ words) New Delhi: Wellbeing Nutrition has partnered with actors Gaurav Gera and Mustafa Ahmed from the film Dhurandhar to promote its expanding Whey Protein Blend portfolio through a flavour-led digital campaign. The collaboration highlights two variants from the range'Mango and Swiss…...

1+ day, 17+ hour ago  (334+ words) Mumbai: Work India, a platform for blue and grey collar hiring, has released new data indicating that the Indian Premier League (IPL), despite powering an estimated "6, 000 crore advertising economy, has little to no measurable impact on blue-collar job creation across…...

23+ hour, 17+ min ago  (225+ words) Media News4 U Jack Daniel's names 22feet as Integrated Creative Agency of Record for India Mumbai: Jack Daniel's has appointed 22feet, part of Omnicom Advertising India, as its integrated creative agency of record for India following a multi-agency pitch. The mandate spans brand…...

1+ day, 18+ hour ago  (430+ words) Mumbai: Taboola, a global leader in performance advertising, has announced the launch of Realize+, an agentic AI system designed to turn advertiser goals into measurable outcomes. The company has also expanded its AI capabilities by opening the platform to Claude…...

1+ day, 30+ min ago  (264+ words) There is a new surface where your brand is being described to investors, buyers, and consumers every day. Nobody in your organization owns what it says. If your top ten keywords were throwing up incorrect links on Google, your entire…...

2+ day, 1+ hour ago  (708+ words) A noisy market where features no longer differentiate In a market saturated with near-identical offerings, differentiation on features has become increasingly fragile. Whether it is a Saa S tool, a consumer brand, or a service business, most products look interchangeable…...

1+ day, 23+ hour ago  (1303+ words) In this interaction with Media News4 U, Umang Bedi, Co-Founder, Ver Se Innovation, shares insights into the making of the campaign, the evolving role of cultural intelligence in marketing, and how brands can authentically engage with India's diverse regional landscape while…...

1+ day, 18+ hour ago  (477+ words) Media News4 U Shashanka Chaturvedi, Sumona Sen and Pallavi Chakravarti named as Jury Chairs for the ABBY Awards 2026 Powered by The One Club | The One Show Mumbai: The Advertising Club (The Ad Club) has announced the appointment of Shashanka Chaturvedi, Sumona…...

1+ day, 18+ hour ago  (229+ words) Pune: Tunwal E-Motors proudly announces its successful association with Bigg Boss Marathi Season 6, marking a major milestone in the brand's marketing journey with an investment of "1. 75 crore. The season aired on Jio Star and Colors Marathi, offering extensive reach and…...

1+ day, 21+ hour ago  (296+ words) Mumbai: Re Bid, an Agentic AI Agency, a Digital Agent-cy, today announces the launch of its Unified Agentic Creative Intelligence Tool, an advanced Agentic AI-powered solution that analyzes competitor creatives across Meta and Google ecosystems, helping brands unlock creative scoring…...