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Pau Gasol's "55 Million Liga F Proposal Signals a New Era for Women's Football
1+ day, 14+ hour ago (350+ words) As first reported by Fem Gol, former NBA star Pau Gasol, through his investment vehicle Gasol16 Ventures, has submitted a "55 million proposal to manage and develop the commercial rights of Spain's top-flight women's football league, Liga F. The proposal is set to…...
Giovanni Carnevali Appointed as New Chief Executive Officer and General Manager of the Club
4+ day, 21+ hour ago (376+ words) i Sport Connect CEO Governance Juventus FC sportsbiz Giovanni Carnevali Appointed as New Chief Executive Officer and General Manager of the Club The Board of Directors of Juventus FC has approved the appointment of Giovanni Carnevali as Chief Executive Officer…...
Proposed UK Ban on Unlicensed Gambling Sponsors Could Further Shift Sports Sponsorship Landscape
2+ week, 1+ day ago (216+ words) The UK Government is expected to consult on proposals that would prevent gambling operators without a UK licence from sponsoring British sports teams, a move that could have significant implications for clubs, rights holders and commercial partners across the sports…...
From Bat Sensors To Gen AI: How str8bat Wants To Democratise Elite Cricket Learning
3+ week, 1+ day ago (1032+ words) Most athlete-brand partnerships stop at endorsements. With KLR1 x str8bat, you are effectively turning KL Rahul's batting knowledge into a scalable digital product. Was this always the long-term vision behind str8bat? Absolutely. From day one, the vision was never to build a hardware…...
Emirates Islamic Financial Firm Becomes FC Barcelona's New Partner In The UAE
4+ week, 1+ day ago (247+ words) i Sport Connect Emirates Islamic Financial Firm Becomes FC Barcelona's New Partner In The UAE Emirates Islamic, one of the leading financial institutions in the United Arab Emirates (UAE), has become FC Barcelona's new Official Commercial Banking Partner in the…...
The War at The Doorsteps of Global Sport
4+ week, 1+ day ago (1669+ words) The Iran conflict is shaking the Gulf states that have become indispensable for the transport, travel, financing and hosting of global sport. Michael Pirrie, who has worked on major events in the Gulf, looks at how the Middle East conflict…...
Nielsen's Jon Stainer On How The 2026 FIFA World Cup Is Driving Growth Across Soccer, Women's Sports And Fan Engagement
1+ mon, 5+ day ago (217+ words) Nielsen's latest report shows US viewers spent nearly 80 billion minutes watching soccer in 2025. What does this tell us about soccer's commercial maturity in the US, and are we finally seeing the sport move from a growth market to a mainstream…...
TKO Group Holdings, Inc. Inks Deal With Arizona Sports & Events Alliance
1+ mon, 6+ day ago (168+ words) TKO Group Holdings, Inc. (NYSE: TKO), together with the Arizona Sports & Events Alliance has announced a multi-year agreement that will stage a series of premier UFC, WWE, PBR, and Zuffa Boxing events in Arizona. The seven-event agreement will span three…...
The Social-First Sports Revolution: How Data-Driven Ecosystems are Redefining Commercial Value
1+ mon, 6+ day ago (278+ words) For sports organizations, this data-driven partnership fundamentally alters media analytics and commercial valuation. The 2026 World Cup is projected to be the most lucrative in history, generating $11 billion in total revenue. 4 To justify these unprecedented figures sports organizations must prove to…...
WHOOP Named Official Health and Fitness Wearable of the Boston Red Sox
1+ mon, 6+ day ago (247+ words) WHOOP, the human performance company, headquartered in Boston's Fenway neighborhood has announced a multi-year partnership with the'Boston Red Sox, becoming the Official Health and Fitness Wearable of the organization. Headquartered in Boston's Fenway neighborhood just steps from Fenway Park, WHOOP…...