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Only Studio brands Palais, the long-awaited club in Peckham
2+ hour, 39+ min ago (472+ words) The identity for the south London club draws on the building's cultural past, architectural heritage and ambitions for the future After lying dormant for over a decade, the historic Peckham Palais building in London " originally the Jones & Higgins department store…...
How to brand an AI assistant
21+ hour, 58+ min ago (865+ words) Chatbots and similar AI tools have become powerful extensions of brand identity. But what aesthetic and characteristic traits do users respond to best? All of which begs the question: how do you go about creating an interface that users not…...
Northern Design Festival returns in May
2+ day, 3+ hour ago (458+ words) Centred on the theme of "heritage, the festival includes speakers from Sea, Wolff Olins, Studio Sana, Baxter & Bailey, plus CRs editor Eliza Williams Taking place in Lancaster from May 13-15, the event will feature a mixture of talks, workshops and conversations…...
Motion Sickness makes a bloody pledge to human creativity
5+ day, 3+ hour ago (371+ words) The Blood Oath invites industry leaders, clients and collaborators to commit " literally " to human-made ideas How we show our commitment to our work varies: some stay late, others eat their lunch al desko. Auckland-based creative company Motion Sickness has taken…...
New campaign from Casper aims to help you relax
6+ day, 3+ hour ago (442+ words) Created by Orchard and directed by Jeff Low, three new spots for US sleep brand Casper show how its mattresses serve as the perfect escape from "daymares" Casper has released its first major campaign in four years, which hopes to…...
New St Paul's Cathedral identity blends past and present
6+ day, 2+ hour ago (273+ words) Pentagram's rebrand of the famous London landmark combines historic references with a modern design approach, reflecting its evolving role in public life St Paul's Cathedral is arguably London's most iconic landmark, having dominated the city's skyline since its completion over…...
Why sports brands should invest in motion
1+ week, 1+ day ago (202+ words) For sports brands, motion design isn't a trend " it's the language of the game, says Studio Blackburn's Mark Jones The first months of this year have been a spectacle of sporting talent. From the Winter Olympics to the Super Bowl…...
Not Wieden+Kennedy creates identity for Premier Jumping League
1+ week, 1+ day ago (373+ words) The PJL hopes its new brand identity will help transform jumping into a global cultural phenomenon and cement its place at the forefront of the industry The Premier Jumping League (PJL) is a new global equestrian jumping league, and branding…...
Height charts spotlight youth homelessness in charity campaign
1+ week, 2+ day ago (544+ words) We Are Mobilise and Droga5 have painted these poignant symbols of childhood on walls across Sydney and Melbourne to encourage passersby to donate Australian charity We Are Mobilise has joined forces with Droga5 on a new campaign for Youth Homelessness Matters Day,…...
The ad industry, AI and the environment
1+ week, 2+ day ago (328+ words) As agencies and networks rush to embrace AI, its wider impact on the planet is all too often forgotten. Here we look at what creative leaders need to know and the key role they can play in generating good practice…...