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News
Vibe finds the chemistry in B2B
1+ day, 15+ hour ago (202+ words) The ad streaming service puts a playful, amorous spin on a product demo in a deadpan spot directed by JB Braud. B2B advertising is certainly not known for being particularly sexy – but Parole director JB Braud brings deadpan humour and an…...
The long and short of it: What The Odyssey teaches marketers about attention
1+ day, 19+ hour ago (544+ words) Following the recent, hugely successful release of Christopher Nolan's The Odyssey, Dan Wood, SVP Sport and Entertainment at WPP Media, examines why short doesn't always equal sweet. Nearly three hours long and based on a 2,700-year-old poem, The Odyssey doesn’t…...
Constant Contact puts small businesses in the spotlight
1+ day, 18+ hour ago (222+ words) A playful campaign created by TBWA Chiat Day LA shows how the AI-powered marketing partner can help entrepreneurs find their audience. With the help of TBWA Chiat Day LA, this creative campaign shows how AI marketing platform Constant Contact can…...
UN Women won't just stand and watch
1+ day, 20+ hour ago (183+ words) This powerful and affecting new film for UN Women explores the moment witnesses to harassment must decide whether to intervene or stay silent. This new short film for UN Women, the organisation dedicated to gender equality and the empowerment of…...
Lucy Knox’s real-life wrongcom
1+ day, 21+ hour ago (248+ words) The award-winning director creates a fun film for the Aussie café chain Hector’s Deli, that skewers the disappointing distance between a screen date and a real date. The celebrated Australian writer/director Lucy Knox (Hot Mother, An Act of Love,…...
Charli xcx gets behind the camera
2+ day, 14+ hour ago (219+ words) French actor Vincent Cassel stars in an artistic, one-shot promo directed by Aidan Zamiri for the British pop star’s track Camera. British pop icon Charli xcx has unveiled this visually striking, monochrome music video, with a distinctly different vibe to…...
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2+ day, 14+ hour ago (166+ words) We couldn’t find the page you were looking for, sorry about that! The URL could be wrong, or the page may have moved or been deleted. Let’s start that again from the home page, try searching for what you're looking…...
Olga Makarchuk signs with NERD Productions
2+ day, 15+ hour ago (271+ words) Animation director Olga Makarchuk has joined the NERD Productions talent roster. Renowned for her ability to blend traditional approaches with digital techniques, NERD says that Makarchuk loves to tell stories that are playful and bold, citing her endless intrigue at…...
Chaka Sobhani’s anti-misery mandate
2+ day, 20+ hour ago (1184+ words) With an impressive career trajectory, multiple awards for her big brand work and personal wins such as being Campaign’s Creative Leader 2022, and consistently featuring in Adweek’s Creative 100, the Global CCO of TBWA Worldwide, is clearly doing something right. Could it…...
Beefeater's zero alcohol gin is virtual insanity
2+ day, 20+ hour ago (250+ words) Thirty years on from Jonathan Glazer's iconic Jamiroquai video, Jay Kay is back in the famous shifting room, and this time he raises a glass to celebrate. The year is 1996. The video is Jamiroquai's Virtual Insanity. The response is one…...