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AFT to honor Raschke with tribute at Ventura Short Track
2+ hour, 21+ min ago (173+ words) The AMA-sanctioned Progressive American Flat Track will honor the life and legacy of land-speed legend Chris Raschke at the Ventura Short Track race on April 25. A record-holding land-speed racer, Raschke earned membership in both the 200 mph and 400 mph clubs, played…...
Moto Hunt rolls out April platform updates built around dealer feedback
34+ min ago (326+ words) Powersports appraisal and inventory dealer platform Moto Hunt recently announced its latest product updates and features shaped directly by the input from its active dealer clients. With a commitment to building tools that solve real operational problems, Moto Hunt says…...
CPD, YCF Motorcycles expand focus on entry-level segment
1+ hour, 10+ min ago (234+ words) Central Powersports Distribution and YCF Motorcycles have officially launched a new strategic partnership aimed at expanding dealer access to pit bikes and entry-level motocross models across the U. S. The agreement follows more than a year of planning and is designed to…...
Tariff update: Revisions offer partial relief for motorcycle industry
1+ hour, 41+ min ago (412+ words) A recent tariff revision by the Trump administration could reshape the outlook for the motorcycle industry, offering targeted relief for certain finished units while leaving broader cost pressures in place. The updated Section 232 proclamation, which took effect April 6, removes some…...
Read Our April 2026 Issue
4+ hour, 1+ min ago (143+ words) Powersports Business The April issue of Powersports Business has arrived! In our April edition, two major OEMs have new headquarters, TVS passes Yamaha as the third-largest bike manufacturer, and Ride Now and Piaggio release their annual financial report. We take…...
BRP, Ski-Doo announce return of Snow PASS Program
1+ day, 1+ hour ago (222+ words) We recognize the countless hours local clubs and volunteers dedicate to making our sport possible. They maintain trails, support continued access, and protect the playgrounds we all enjoy," says David Baker, vice president and GM of Powersports, North America at…...
Polaris partners with popular You Tuber Cleetus Mc Farland
1+ day, 25+ min ago (173+ words) Polaris just announced that it has kicked off a multiyear partnership with You Tube content creator and professional stock car driver Cleetus Mc Farland " AKA Garrett Mitchell. "We are big fans of Cleetus and the community he has built. We…...
Torque Group expands ESC coverage to include larger lifts kits
1+ day, 1+ hour ago (368+ words) Torque Group has announced a series of updates to its Extended Service Contract (ESC) program, expanding coverage parameters and introducing new surcharge options to better align with today's customized powersports units. The enhancements apply to both new and used vehicles…...
Virginia Harley consolidation comes into focus with Bayside sale
1+ day, 53+ min ago (356+ words) The previously reported consolidation of Harley-Davidson dealerships in Virginia's Hampton Roads region is now clearer following the completed sale of Bayside Harley-Davidson in Portsmouth. As Powersports Business reported in February, Hampton Roads Harley-Davidson and Southside Harley-Davidson announced plans to combine…...
KTM updates the Free Ride E, its enduro e-bike that is now street-legal
2+ day, 38+ min ago (261+ words) KTM is expanding the versatility of its electric off-road platform with the new 2027 Free Ride E, updated with refined power delivery and increased battery capacity. The 2027 Free Ride E is now street-legal, bringing it into the dual-sport category, while retaining…...
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