1+ day, 10+ hour ago   (412+ words) Hone Health is betting that the next generation of heart health supplements will be guided by biomarkers rather than broad recommendations. The New York-based telehealth company has launched a personalized cardiovascular supplement program that uses blood biomarker testing to tailor…...

1+ day, 18+ hour ago   (533+ words) Two supplement brands in Japan have released powder-based functional beverages that focus on a juice-like experience to dispel the common consumer perception of protein shakes. FUJIMI, a subsidiary brand of cosmetics giant POLA-ORBIS Group, for instance, has developed lighter, fruity…...

2+ day, 9+ hour ago   (498+ words) The order, entered July 15 by Judge Myong J. Joun in Amazentis SA et al. v. The Partnerships and Unincorporated Associations Identified on Schedule “A” permanently enjoins 19 defaulting defendants from manufacturing, marketing, distributing or selling Urolithin A products. The court also ordered the…...

2+ day, 11+ hour ago   (414+ words) As artificial intelligence becomes a more common tool for consumers researching health information and nutrition products, brands will need to focus less on visibility and more on credibility, according to a recently released MegaTrends report from multinational nutrition company Glanbia....

2+ day, 11+ hour ago   (927+ words) Consumer trends are emerging and peaking faster than ever in today’s booming dietary supplement market, accelerated by social media and ingredient virality. Creatine, berberine, electrolytes, magnesium and protein have all moved mainstream at an unprecedented pace, and while innovation rhythm…...

2+ day, 11+ hour ago   (628+ words) As research sheds new light on the complex biological factors that influence hair health, consumers are seeking more targeted support. At the same time, lifestyle trends such as increased use of GLP-1 medications are expanding demand for products that address…...

2+ day, 11+ hour ago   (1662+ words) Creatine is by far the most dominant ingredient in sports performance products, with brands targeting lifestyle users in addition to athletes. Formats are also diversifying beyond powders, with many brands incorporating creatine into candy-style supplements, as well as functional foods…...

2+ day, 11+ hour ago   (1525+ words) What science there is—and it is growing—points less toward one-size-fits-all supplement protocols and more toward individualized strategies that account for sport demands, training phase, age, body composition goals, hormonal status, menstrual cycle phase, contraceptive use, energy availability and…...

2+ day, 11+ hour ago   (724+ words) AG1 is a daily health drink that combines vitamins, minerals, phytonutrients, prebiotics, and probiotics, with whole food powders and other similar ingredients. According to the authors of the newly published study, it is unknown if certain vitamins and minerals exhibit delayed,…...

2+ day, 19+ hour ago   (889+ words) The health category has always been an important part of the business and remains a key focus for the leading retailer in Asia, according to Lai Mei Ling, Customer Director at Watsons Singapore. As more consumers become proactive about their…...