4+ hour, 25+ min ago  (380+ words) Singapore " A new neuroscience study by Singapore-based brand experience agency Rebel & Soul suggests that many marketing campaigns may be capturing consumers" attention without leaving a lasting impression. Published in the whitepaper The Three Trillion Dollar Question, the six-month study found…...

9+ hour, 47+ min ago  (348+ words) Malaysia " Pizza Hut Malaysia has partnered with homegrown comic character Bichi Mao to launch "Feed Good Times, Not The Feed," a new campaign encouraging young Malaysians to step away from their screens and reconnect through shared meals and real-life experiences....

7+ hour, 32+ min ago  (200+ words) Sydney, Australia " Index Exchange has promoted Amelia Ward to Managing Director for Australia and New Zealand, reinforcing its leadership team as the company looks to strengthen its commercial strategy and deepen partnerships across the region's programmatic advertising market. In her…...

7+ hour, 48+ min ago  (402+ words) Singapore " Singapore-based social enterprise Collective Perspectives has appointed creative agency 8traordinary to develop and launch CO3, a new platform designed to connect persons with disabilities with inclusive creative gig opportunities in Singapore. Under a two-year collaboration, 8traordinary will lead the end-to-end development of…...

10+ hour, 16+ min ago  (1145+ words) Piecing the marketing" signals together In this feature, leading experts across sports, marketing and event technology reveal what it takes for sporting, media and entertainment organisations to win captive audiences before, during and after a major event with the latest…...

12+ hour, 7+ min ago  (280+ words) Singapore " CHAGEE has launched a new limited-edition Apple English Breakfast Tea and accompanying merchandise collection as part of its year-long partnership with Tate, with a limited-edition tea and merchandise collection inspired by artworks from Tate's collection. Available from 3 July, the…...

12+ hour, 55+ min ago  (546+ words) Hong Kong " With the registration deadline for Hong Kong's free HPV Vaccination Catch-up Program fast approaching, Omnicom Health Hong Kong has partnered with the HPV Prevention Alliance and the Karen Leung Foundation to launch "Catch-up Now," a public awareness campaign…...

12+ hour, 54+ min ago  (304+ words) Jakarta, Indonesia " Hankook Tire Indonesia has appointed Cheil Indonesia as its public relations agency for 2026, reinforcing its commitment to strengthening brand visibility, credibility, and long-term relevance in the Indonesian market. Following a competitive pitch, Cheil Indonesia will support the tire…...

1+ day, 13+ hour ago  (322+ words) Kuala Lumpur, Malaysia " MISC Group has launched "Weathered Into Instincts," a new campaign to mark the Day of the Seafarer, putting the spotlight on the people behind the world"s supply chains. Created with creative agency Chariot, the campaign celebrates…...

1+ day, 7+ hour ago  (447+ words) Sydney, Australia " Mountain Dew has launched its new "Flavour Hunt" activation, transforming the release of its latest drinks into a social-first treasure hunt designed to drive product discovery, retail traffic, and consumer engagement. Created by brand experience agency Curious Nation…...