News
Brandcast 2026: You Tube doubles down on the creator economy and AI-powered ad formats.
2+ hour, 52+ min ago (41+ words) Campaign India Contact Customer Support at " All the latest local and global industry news " The most inspirational and innovative campaigns " Interviews and opinion from leading industry figures...
WPP Open Door launches AI lens for Prime Video
2+ week, 3+ day ago (21+ words) WPP Open Door and Snapchat introduce a generative AI-powered Lens to drive personalised content discovery for Amazon Prime Video’s latest campaign....
Swiggy links IPL sixes with real-time Snapchat ads
2+ day, 19+ hour ago (316+ words) Swiggy has partnered with Snapchat to deliver live cricket-triggered advertising tied to instant food offers during IPL matches. by Campaign India Team | 15/05/2026 Swiggy has launched a real-time advertising initiative during the IPL season in partnership with Snap Inc. , using Snapchat's…...
Bingo! Mad Angles uses humour to tackle everyday conflict
4+ mon, 5+ day ago (243+ words) The digital campaign reframes everyday disagreements through humour and brand-led cultural commentary....
Joy marks five years with KKR campaign
1+ week, 3+ day ago (21+ words) Joy Personal Care celebrates its long-standing association with Kolkata Knight Riders through a new campaign linking cricket with everyday life....
bo At and RCB launch real-time content campaign
1+ week, 3+ day ago (23+ words) bo At strengthens its RCB partnership through a social-first content strategy designed to engage cricket fans in real time during the T20 season....
Titan launches IPL campaign for ISL audiences
2+ day, 21+ hour ago (287+ words) Titan Company Limited has introduced an IPL campaign created exclusively for Indian Sign Language viewers across seven group brands. by Campaign India Team | 15/05/2026 Titan Company Limited has launched "Sign of You, an integrated campaign created exclusively for the Indian Sign…...
Abbott launches nutrition-led strength awareness campaign
2+ day, 18+ hour ago (320+ words) Abbott's new campaign focuses on healthy ageing and nutrition awareness through storytelling centred on strength, confidence and active living. by Campaign India Team | 15/05/2026 Abbott has launched its "Strength to Live Your Dreams' campaign in India, focusing on the role of…...
Chandrika enters premium segment with Soundarya range
2+ week, 1+ day ago (20+ words) Chandrika expands into premium beauty soaps with a sensorial campaign rooted in tradition and aimed at younger consumers in Kerala....
Curation cuts through adtech’s fragmentation problem: Gavin Buxton
1+ week, 4+ day ago (19+ words) Magnite’s VP and MD for Asia explains how retail media offers control, while live sports delivers scale without predictability....