News
Outdoor media is 'OUT There' - Ad News
7+ hour, 58+ min ago (186+ words) The Outdoor Media Association (OMA) has introduced OUT There, a series taking senior marketers and creative leaders on the road to discuss standout out-of-home (OOH) campaigns and the thinking behind them. Episode 1, featuring Allianz chief marketing officer Laura Halbert, is…...
Ad News Emerging Leaders: Entries close this week - Ad News
16+ hour, 7+ min ago (331+ words) The Ad News Emerging Leaders Awards are heating up with entries closing at 12pm on Friday, May 22, 2026. Get your entry in now and be recognised for having industry-leading talent With double-digit growth in nominations, the event returns with Snapchat as presenting…...
Magic expands performance and account services - Ad News
14+ hour, 52+ min ago (243+ words) Charles Kurth. Credit: Magic Independent media agency Magic has hired six staff across performance and account service roles, off the back of 14% year-on-year growth and new clients including El Jannah, Zamels, i Pantry and Vitality Brands. The hires include former…...
El Jannah 'Who Can Resist?" via Emotive - Ad News
12+ hour, 51+ min ago (355+ words) El Jannah is getting Australians out of their lunchtime food ruts by recruiting some of the internet's most recognisable food identities and converting them to charcoal chicken in a campaign via Emotive." Brought to life through Emotive Productions, the campaign…...
Sydney Olympic Park seeks OOH operator - Ad News
12+ hour, 49+ min ago (341+ words) Credit: Andy Wang via Unsplash Sydney Olympic Park Authority is seeking an out-of-home operator to run and manage seven roadside advertising billboards along the M4 Motorway and key Sydney arterials, Ad News can reveal. The portfolio covers the M4, Australia Avenue and…...
QMS acquires two Melbourne City Link billboards - Ad News
13+ hour, 53+ min ago (172+ words) QMS has acquired two new large-format billboards on Melbourne's City Link, with a combined weekly audience of more than 4. 4 million impressions. The acquisition includes a digital conversion of the previously static sites." Positioned along Melbourne's busiest commuter corridor, the two…...
NESCAF" "Make your world" via Saatchi & Saatchi - Ad News
14+ hour, 52+ min ago (332+ words) Creative Agency: Saatchi & Saatchi NESCAF'is celebrating the small, shared coffee moments that bring people together in a campaign via Saatchi & Saatchi Australia. The campaign's hero film centres on a grandfather who keeps calling his grandson over to fix things thatdon'tseem…...
Kaimera unites media industry behind Women's Housing Company campaign - Ad News
22+ hour, 38+ min ago (255+ words) Credit: Redd Francisco via Unsplash Media agency Kaimera has secured more than $750, 000 in pro bono media value to support a six-week awareness campaign for the Women's Housing Company, launching today across premium digital, OOH, print, radio and BVOD platforms on…...
Landor creates generative identity system for MCA Australia's AI exhibition - Ad News
3+ day, 6+ hour ago (248+ words) Landor Australia has delivered the creative identity for Data Dreams: Art and AI at the Museum of Contemporary Art Australia, marking the first time the MCA has partnered with a brand agency on a project of this kind. Engaged to…...
Endeavour Group and BMF part ways - Ad News
3+ day, 1+ hour ago (324+ words) Endeavour Group is parting ways with BMF following a review of its creative agency model. The account was won in 2024, previously held by M+C Saatchi and Thinkerbell. The portfolio included Dan Murphy's and BWS. The stated reason for change…...