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News
New MAX Report Separates True Gen Z Behaviors From Life-Stage Trends
3+ hour, 25+ min ago (772+ words) A new report from Wavelength™ by MAX (Music Audience Exchange) suggests that many behaviors commonly labeled as “Gen Z trends” may not be generational at all. Instead, they often reflect the life stage of younger consumers or habits already established…...
Somebody asked millennials about 'things they were taught to accept that they're glad younger generations are rejecting' - 22 genuine cultural improvements - Page 2 of 2
10+ hour, 26+ min ago (367+ words) Karen Dickinson. Updated August 26th, 2026 ‘That elders always know better.’ –not_the_troll ‘Big one for me is body autonomy for children. As a child, I was always forced to hug and cheek kiss every single person at a gathering upon arrival and when…...
Somebody asked millennials about 'things they were taught to accept that they're glad younger generations are rejecting' - 22 genuine cultural improvements
10+ hour, 26+ min ago (415+ words) Karen Dickinson. Updated August 26th, 2026 People who enjoy engaging in the culture wars, aka social media addicts, love whipping up conflict between the generations, as anyone who has ever read the phrase ‘ok Boomer’ will be well aware of. But actually,…...
Why Were We Happier in Childhood Than We Are Now?
10+ hour, 45+ min ago (454+ words) When I was a kid, the world looked so beautiful and peaceful. Maybe it was because I didn’t care about most of the things I care about now. While …...
New HarrisX and Allison Worldwide Study Reveals Gen Alpha Teens Emerge as the CMOs of the American Household??? While Moms Remain the Chief Household Officers
23+ hour, 59+ min ago (1030+ words) HarrisX and Allison Worldwide today announced the release of the Gen Alpha Household Influence Study. American households are undergoing a generational shift in how brand preferences and purchase decisions are made—and how influence moves between people under the same…...
Gen Z, Millennials, Gen X & Boomers Have Completely Different Ideas Of What It Means To Be A Bad Parent
18+ hour, 59+ min ago (629+ words) Each generation has completely different ideas of what makes someone a bad parent. Helicopter parenting or not spending enough time with their kids get the most attention, but there are many others, too....
New HarrisX and Allison Worldwide Study Reveals Gen Alpha Teens Emerge as the CMOs of the American Household – While Moms Remain the Chief Household Officers
1+ day, 4+ hour ago (1163+ words) New research shows how Gen Alpha teens and their parents — girls, boys, moms and dads — each uniquely influence brand performance across American households Amazon and Nike top the Gen Alpha Household brand ranking, earning high cultural relevance and converting it…...
New HarrisX and Allison Worldwide Study Reveals Gen Alpha Teens Emerge as the CMOs of the American Household – While Moms Remain the Chief Household Officers - AOL
1+ day, 3+ hour ago (1105+ words) HarrisX and Allison Worldwide today announced the release of the Gen Alpha Household Influence Study. American households are undergoing a generational shift in how brand preferences and purchase decisions are made—and how influence moves between people under the same…...
Generational Theory: The Good, The Bad, and The More Helpful
1+ day, 1+ hour ago (328+ words) Episcopal News Service For over a century sociologists have posited that the population can be divided into cohorts with distinctive characteristics based on birth year. In this interactive workshop, we will outline the characteristics of the six living generations and…...
I’m a Gen X mom raising a Gen Alpha kid—This is what we’ve learned together
1+ day, 2+ hour ago (1291+ words) Aug 25, 2026 at 10:38 AM EDT My daughter was 3 years old when I first realized that raising a Gen Alpha child was going to require a different kind of parenting. I had decided to introduce her to Tom and Jerry. In my…...