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News
Gut-friendly goodness: Parents2Pawz brings functional benefits to sensitive stomach-friendly treats
1+ day, 18+ hour ago (853+ words) SAN FRANCISCO — When Autumn Smith’s Doberman Kairo developed a severely compromised gut from his medication to treat giardia, standard kibble and treats with high processing levels suddenly became out of the question for him. To Smith, who had worked in…...
Natural Hounds enters raw pet food category with new line
1+ day, 18+ hour ago (225+ words) LONG ISLAND, NY. — Fresh dog food franchise Natural Hounds announced the launch of its new raw food line, available beginning in August both in-store at Natural Hounds locations and online via its website. The expansion positions the brand as the…...
Getting to the root: Optimizing oral health pet nutrition products
2+ day, 18+ hour ago (1708+ words) Pet parents often turn to dental treats to help with oral health care when teeth brushing is a challenge. This article was published in the May/June 2026 issue of Pet Food Processing. Read it and other articles from this issue…...
VEGDOG’s vegan cat treat earns recognition from PETA
3+ day, 18+ hour ago (249+ words) MUNICH — VEGDOG announced that its plant-based VEGCAT Pure Bites cat treats have been recognized with a People of the Ethical Treatment of Animals (PETA) Vegan Award. The product was highlighted for its high acceptance among felines, appealing packaging design, as…...
Native Pet names first chief marketing officer
4+ day, 18+ hour ago (225+ words) Pet Food Processing Native Pet names first chief marketing officer Ariel Stoddard, chief marketing officer of Native Pet. ST. LOUIS — Native Pet recently named Ariel Stoddard as its first-ever chief marketing officer. In her new role, Stoddard will lead Native…...
Oma’s Pride hits Pet Supplies Plus shelves, expands distribution
4+ day, 18+ hour ago (266+ words) AVON, CONN. — Oma’s Pride announced a multi-year partnership with Pet Supplies Plus, bringing the brand’s frozen raw products to nearly 200 Pet Supplies Plus locations this summer. According to Oma’s Pride, the neighborhood-centric retailer, whose stores are stocked with more than…...
PSC to bring sustainability to SUPERZOO 2026
5+ day, 18+ hour ago (162+ words) BOULDER, COLO. — The Pet Sustainability Coalition (PSC) announced it will attend SUPERZOO 2026, set for Aug. 12 to 14 in Las Vegas. During the tradeshow, the coalition will bring together pet brands, retailers, suppliers and industry leaders through networking events and educational sessions,…...
Report: Pet parents are pinching pennies to prioritize their fur-babies
5+ day, 18+ hour ago (357+ words) The report explores key themes observed from the responses, including the increasingly popular choice of pets over children, current impact of rising costs and how pet parents are responding, and demand for financial support for pet care through public policy....
United Petfood expands in Germany with SmartPetPro
1+ week, 1+ day ago (294+ words) GHENT, BELGIUM — International pet food manufacturer United Petfood acquired a 50% stake in German premium, wet pet food producer SmartPetPro on July 14. According to United Petfood, the deal represents the beginning of a long-term strategic partnership that will help customers of…...
Marleybones expands into Pets at Home stores
1+ week, 1+ day ago (194+ words) LONDON — UK-based dog food startup Marleybones announced its launch at Pets at Home, marking the brand’s largest retail expansion to date. Marleybones’ complete Pantry Fresh® meal range is now available at about 430 Pets at Home stores across the United Kingdom…...