1+ hour, 25+ min ago  (598+ words) District Fit, a four-day festival of music, fitness and wellness, is returning to sunny West Palm Beach, Florida. for its ninth year, connecting top instructors, medical experts, founders and creators locked into optimizing longevity and health-focused lifestyles. Across Related Ross's…...

4+ hour, 48+ min ago  (439+ words) As travelers increasingly book trips around their health and wellness, Marriott has made a major investment to elevate the luxury wellness tourism experience. The hospitality giant has announced a joint venture with Lefay, a luxury Italian resort brand behind two…...

3+ hour, 13+ min ago  (510+ words) The U.S. wellness economy has hit $2.1 trillion, and it's not slowing down. The figure comes from new Global Wellness Institute (GWI) data showing the country's wellness economy grew at an annual rate of 7.9% between 2019 and 2024, while also holding the top global…...

5+ hour, 57+ min ago  (546+ words) Luxury hospitality is no longer defined by thread counts or Michelin stars. It's measured by how deeply guests can connect with themselves, their healthspan and their longevity. In today's hospitality market, the strongest brands are the ones treating wellness not…...

6+ hour, 29+ min ago  (309+ words) The Pack, a group fitness concept that blends self-defense training with strength and conditioning, has formalized its plans to scale through franchising, including a path that allows its concept to operate inside existing gyms. The brand, founded by Rumble co-founders…...

13+ hour, 5+ min ago  (917+ words) Wellness used to sit on the sidelines of travel " now it's shaping the booking choice." As Barak Hirschowitz, President of the International Luxury Hotel Association, put it:Hotels must think like wellness operators, not amenity providers." This shift is reshaping…...

1+ day, 6+ hour ago  (376+ words) (Bloomberg)" Alphabet Inc.s Google is developing its own fitness band, aiming to compete with screenless wearable devices from upstarts like Whoop Inc. and Oura Health Oy. The company has been developing the new model under the Fitbit brand and…...

1+ day, 6+ hour ago  (282+ words) High-value, low-price (HVLP) gym franchise Workout Anytime is revamping its growth strategy, pushing acquisitions and planning to convert existing facilities under its brand umbrella. The initiative eases the process for franchise partners to undertake established gyms and convert them into…...

1+ day, 4+ hour ago  (198+ words) Forta Cosmetics officially launched today, debuting its performance beauty brand with a distribution strategy centered on athlete-led product seeding rather than traditional paid marketing. Ahead of launch, Forta partnered with Faves to place its hero product, Lock & Go Setting Spray,…...

1+ day, 1+ hour ago  (367+ words) SHA is boosting its luxury wellness and longevity program with the creation of its own Scientific Advisory Board of internationally recognized health experts. The brand is known for its lavish hospitality destinations in Spain and Mexico, with plans to open…...