Sportsbusinessjournal.com

Dick's partners with Nike, athletes on campaign
sportsbusinessjournal.com > daily...Liberty G Sabrina Ionescu, WNBA Las Vegas Aces F A"Ja Wilson, former NBAer Carmelo Anthony, Raiders WR Davante Adams, NWSL and USWNT F Alex Morgan... ...There will be 10 Nike/Jordan Brand athletes included in the effort, including Angels CF Mike Trout, Steelers RB Najee Harris, WNBA N.Y.... ...middle-distance runner Athing Mu and Paralympian Tatyana McFadden.... ...Dick"s CMO Emily Silver and Nike VP/North America Marketplace Partners Chris Jones worked together on the deal....

SBJ Power Up: Marrying algorithms with gut instincts in sports betting
sportsbusinessjournal.com...According to CEO and co-founder Megan Lanham, the idea behind Rithmm is that “bettors don't have access to predictive models like professionals do... ...Also, today let's look into: This week"s Startups series profiles Rithmm, a sports betting company that uses an AI-backed analytical model to “back... ...SBJ"s Matt Ehalt has more on Rithmm, which has backing from Boston Seed Capital and Counterview Capital. ... ...Lanham, who played basketball in college and also coached at Indiana State and Southern Illinois, breaks down how the Rithmm app works....

USA Volleyball to continue using NBC Sports Next's Advanced ...
sportsbusinessjournal.com > daily > issues > technology...of USA Volleyball." ... ...USA Volleyball will continue to leverage NBC Sports Next's Advanced Event Systems (AES) software after agreeing to a multi-year extension.... ...NBC Sports Next is known most for its digital innovation within the golf space and youth sports, having launched GolfNow (an online tee time marketplace... ...), Golf Pass (an upgrade to GolfNow that includes tee time credits and coaching), Team Unify (swim team management), GoMotion (sports and fitness...

PGA Tour-LIV Golf merger takes threats of antitrust lawsuits off table ...
sportsbusinessjournal.com > daily > issues...In order to keep pace with LIV Golf"s $25M purses, PGA Tour Commissioner Jay Monahan said that the Tour has “needed to dip into its reserves to cover... ...The “specter” of the PGA Tour"s ongoing antitrust lawsuit with LIV Golf and the “financial realities of the new designated-event model appeared to... ...INVESTING IN THE RIGHT SPOTS: GOLFWEEK"s Eamon Lynch noted for Monahan and DP World Tour CEO Keith Pelley, the “problem has always been where the... ...Monahan “makes the lawsuits go away, and for all intents and purposes, he makes LIV disappear along with them” (Newark STAR-LEDGER, 6/6)....

NHL Stanley Cup Final viewers down for Game 2; Premiere ...
sportsbusinessjournal.com > daily > issues > media...AROUND THE DIAMOND: The Women"s College World Series is averaging just over 1 million viewers heading into the start of the Oklahoma-Florida State... ...final tonight, up 7% from the same point last year from Oklahoma City.... ...STICK FIGURES: The season debut of the Premier Lacrosse League on Saturday afternoon drew 543,000 viewers on ABC (Redwoods-Atlas), marking the best... ...Meanwhile, the regionals for NCAA Baseball had its best average across ESPN networks in over a decade (+37% from 2022)....

Panthers nearing sponsorship deals to cap big year
sportsbusinessjournal.com > journal > issues > hockey...The arena outside Fort Lauderdale has been without a title sponsor since 2021, when the team was unable to renew its deal with Truist Financial,... ...the company formed when former naming-rights partner BB&T merged with SunTrust Banks.... ...The Panthers" first home game in the Stanley Cup Final against the Vegas Golden Knights is on Thursday.... ...Panthers President and CEO Matthew Caldwell said the club"s run to the final has had a “material effect” on the amount of revenue the club expects...

SBJ Unpacks: Cowherd values The Volume at around $100 million
sportsbusinessjournal.com...In this morning's Buzzcast, SBJ"s Abe Madkour breaks down the surprising PGA Tour-LIV Golf merger: This week, Colin Cowherd steps in for SBJ"s John... ...In this week"s “Sports Media Podcast,” Cowherd fills in for SBJ"s John Ourand and tells co-host Andrew Marchard what it's like to launch his own... ...They also discuss the impending “Undisputed” breakup of Skip Bayless and Shannon Sharpe and Pat McAfee's move to ESPN.... ...Post's Andrew Marchand. ...

Rory McIlroy defends PGA Tour Commissioner Jay Monahan's ...
sportsbusinessjournal.com > daily > issues...PIF AS A PARTNER: McIlroy said, "All I've wanted to do is protect the aspirational nature of the PGA Tour. This company sits above everything.... ...Now the PGA Tour is going to control how that money is spent.... ...In Boston, Bill Speros writes Tiger Woods and McIlroy “dutifully defended the PGA Tour for the principles upon which it allegedly stood.”... ...In London, Owen Slot wrote McIlroy “allowed himself to be the poster boy for the establishment, for the PGA Tour and DP World Tour” and, in effect...

Columnists react to PGA Tour-LIV Golf merger
sportsbusinessjournal.com > daily > issues...In the PGA Tour-Saudi Public Investment Fund (PIF) merger, the “challenge is figuring out if the morality was always just part of a public relations... ...move to survive or if money changed their minds,” according to Brody Miller of THE ATHLETIC.... ...USA TODAY"s Dan Wolken wrote in the end, it “didn't actually matter” to PGA Tour Commissioner Jay Monahan that the money came from a country, Saudi... ...In San Diego, Mark Zeigler wrote capitalism “remains undefeated.”...

Sports betting platform Rithmm raises $2M
sportsbusinessjournal.com > journal > issues > technology...The AI-driven sports betting technology startup recently raised $2 million in seed funding and will be launching their NFL offering this summer.... ...Our Startups series looks at companies and founders who are innovating in the fields of athlete performance, fan engagement, team/league operations... ...“We have a fantastic syndicate led by Boston Seed Capital, Counterview Capital, Accomplice, Oyster, Correlation Ventures, and then several amazing... ...Tell us about yourself, CEO & co-founder Megan Lanham: “I'm built by sports....